Steve And Terrie S.
12/14/2025
First... the chocolate is absolutely the best chocolate we have ever had! Second... Wilmar's customer service is as fabulous as their chocolates! Last year, the delivery guy must have played...
Wilmar Chocolates
$$
Closed
(37)
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1222 N Superior St
Appleton, WI 54911
This family owned corner chocolate shop crafts a full line of small batch chocolates and hand stirred caramels using fresh Wisconsin ingredients. Our confectionery line includes popular year 'round specialties as well as seasonal specialties for each holiday. Monday through Saturday enjoy an intoxicating shopping experience. Breathe in the aroma of chocolate and fresh confectionery treats, taste our free sample of the day and enjoy our historical displays.
Reviews
4.5(37)
Shannon P.
1/15/2026
Great service and delicious treats. Happy to have this locally owned business in the area. The store is comfortable and clean and is a pleasure to shop in.
Renee E.
3/31/2025
The make your own chocolate bar is amazing. I recommend mini m&ms and potato chips. Soooo good! The staff is friendly, the collection of novelty candy and chocolates is great, its what I imagine...
Susie Q.
6/13/2025
My first time here. I walked around and they have a nice selection of chocolates. I assume they taste good but I didn't get any. The gentleman was very helpful. I think one of the reasons I didn't...
Jerry R.
10/13/2025
Candy is good, but they're not See's candy from the west coast. Don't buy their caramel apples. I bought 6 Granny Smith caramel apples at almost $30 bucks. Those were the worst caramel apples I...
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