The Crayola Store, inside the Crayola Discovery Museum, is located right on Centre Square in historic downtown Easton. The attractions support the nearby Crayola Factory and Binney & Smith, which are prominent industries in the area. The store sells all of Crayola's signature products, like crayons, markers, coloring books and paint sets. It also is the first store to unveil new products, and often allows children to try products before purchasing.