Dylan F.
11/21/2025
I have been here so many times. This is my favorite breakfast place in Jacksonville. Their servers are the nicest, and their food is always amazing. My friends and I never fail to finish our...
First Watch
$
Closed
(164)
Advertisement
Photos
1631 Western Blvd # 200
Jacksonville, NC 28546
First Watch is an award-winning breakfast, brunch and lunch spot, serving a chef-driven menu of elevated classics and seasonal specialties, always made to order using the freshest ingredients. We greet the sunrise by slicing and juicing fresh fruits and vegetables, whipping French toast batter from scratch and brewing pots of our single-origin Project Sunrise coffee. Freshness is never comprised, which is why we welcome each season into our menu with ingredients and flavors inspired by the position of the sun. All year long, you can enjoy craveable favorites like Avocado Toast for breakfast, Smoked Salmon Eggs Benedict for brunch and Lemon Ricotta Pancakes for lunch. Whether you start at the crack of dawn or not, we'll leave that up to you!
Also at this address
Reviews
4.0164 reviews
Randy W.
8/8/2025
Service was very welcoming, service members made our visit was pleasant. Food was flavorable, hot and ready to go. Ambiance inviting.
Kailie ..
12/17/2025
The customer service was the best thing about this place. Our waitress was delightful, wonderful and friendly. The food was okay. The potatoes taste like they were cooked in an over at 500...
Shawna T.
9/14/2025
My fiancé and I have attended the first watch in Jacksonville the last 3 years when we don't feel like cooking breakfast at home. At least once every other month. The service is always the best!...
Tiffany S.
3/29/2025
I didn't know such a nice breakfast place was here in Jacksonville! The ambiance reminds me of back home. This establishment is on the pricier side, but that is due to their fresh and organic food...
See a problem?
You might also like
Partial Data by Infogroup (c) 2026. All rights reserved.
Partial Data by Foursquare.
Advertisement