GfK

The American Institute of Steel Construction (AISC) is a not-for-profit structural steel technical institute dedicated to partnering with the architecture, engineering, and construction (AEC) community. AISC focuses on developing safe and efficient steel specifications and codes while fostering innovation to enhance steel as a sustainable and resilient structural material. With a wealth of resources, including educational programs, publications, and design tools, AISC supports workforce development, technical training, and industry competitions. Their initiatives reflect a commitment to addressing challenges in the industry, such as the skilled trade shortage, and advancing the use of steel in modern construction. Generated from the website

Studio/lab is a design firm based in Chicago that specializes in identity-driven communication systems, merging conceptual approaches with detailed delivery to create compelling images, publications, interactions, and environments. Led by prominent figures in the design field, including Marcia Lausen and Susan Verba, the firm collaborates closely with clients to develop authentic solutions through rigorous research and ideation. With a flexible project team that draws on a network of consultants and emerging talent from leading research universities, Studio/lab serves a diverse client base across commercial, cultural, urban, and civic sectors. Their innovative approach emphasizes dynamic visual and verbal brand tools, informed interactions, and enhanced service models aimed at improving everyday experiences. Generated from the website