Wyndham International s goal is to grow and position its proprietary brand, Wyndham Hotels & Resorts, to first-tier scale and performance and be one of the world s premier branded hotel operating companies. Its growth strategy includes increasing distribution and building brand equity through acquisitions, conversions, development, franchise contracts and e-commerce initiatives. Through these business strategies, the company continues to capture economies of scale, simplify its organizational structure and reduce corporate SG&A, while catering to the needs and interests of affluent business travelers and discriminating leisure travelers. Wyndham International offers upscale and luxury hotel and resort accommodations through proprietary lodging brands and a management services division. Based in Dallas, Wyndham International owns, leases, manages and franchises hotels and resorts in the United States, Canada, Mexico, the Caribbean and Europe.
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